![Naming, Logo Design, Brand Identity](https://creteweb.blob.core.windows.net/assets/project/medium/1728822260-title.png)
Dose Spot is a coffee shop that draws inspiration from the concept of a “dose” — a perfectly measured amount — and the idea of a popular gathering spot for coffee lovers. As a drive-thru café, Dose Spot aims to provide a quick yet fulfilling coffee experience, where every cup is expertly crafted to deliver satisfaction on the go.
The branding of Dose Spot revolves around the theme of precision and community. The logo reflects simplicity and approachability, designed to resonate with customers seeking convenience without compromising quality. By emphasizing the drive-thru aspect, Dose Spot positions itself as a modern coffee destination for busy individuals who value their time while still craving a delightful coffee experience. The branding strategy not only highlights the product but also fosters a sense of belonging among coffee enthusiasts, making it a go-to spot for their daily coffee dose.