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Real Estate Online Platform Case Study
OWN Project
Overview
Real Estate is one of life’s biggest financial decisions, that requires trust and providing whole lot of information.
OWN services allow you to buy and own a property while providing the essential information and guidance to help you make this decision, it also provides a whole OWN community who will help you through any questions you might think of.
Our mission is to motivate and inspire people to get living the life they deserve.
“ When you look for a property,
It’s not just a better home you seek...
It’s a better future.
Work Flow
Business
Development
- Consumer Analysis
- Competitors Analysis
- Surveys
- User Personas
UX
Stage
- Information Architecture
- Sketching
- User Flow
- Medium Fifelity Wireframes
UI
Design
- Visual Concept
- UI Kit fro Developers
- Finalizing Layouts
Software
Development
- Database Creation
- UI Implementation
- APIs Integration
Test &
launch
- Usability Testing
- Implementing Feedback
Consumer Analysis
90% of Real Estate consumers are Men.
OWN specifically targets men starting from 28 years old till 45-50 years old tops.
OWN offers medium and high-end apartments, studios, villas, commercial stores and various other properties.
Competitive Analysis
Detailed competitive analysis was done to identify OWN’s competitors and determine their strengths and weaknesses.
- Buy – Rent – Sell
- Valuations
- Price Guide
- Ask The Neighbours
- Top Agents
- Advice & Tips
- User Side Notes
- Get Finance
- Whatsapp – Call – Email
- Save Search
- Favorite
- Share
- Map
- Buy – Rent
- Blog
- New Projects
- Developers Listing
- Community Guide
- Whatsapp – Call – Email
- Save Search
- Favorite
- Share
- Map
- Buy – Rent – Sell
- Compare
- Updates
- Contact Agent
- Request Meeting
- Whatsapp – Call – Email
- Save Search
- Favorite
- Share
- Map
- Buy
- Compare
- Free Consultation
- Developers Projects
- Whatsapp – Call
- Favorite
- Share
- Map
User Personas
Sultan Ahmed Bin Sulayem
Investor
Sultan is an Emirati investor; who owns multiple fashion stores in Dubai. He is a smart, hard working man; who aims to total satisfactory to his customers and himself. Opening a new franchise in Cairo is his next target, specially busy areas as the New Capital, New Cairo or Sheikh Zayed.
Age
50
Job Title
Investor
Status
Married
Location
Dubai
Hussein Nassar
Business Man
Hussein is a successful business man who lives in Canada. He has been away from home for 5 years now. Hussein is used to the spacious calm country side surroundings. He has been homesick lately and thinking of settling here back in Egypt; in Zayed near his family.
Age
38
Job Title
Business Man
Status
Married
Location
Canada
User Flow
Logo & Icon
We have chosen to work in a direction with a futuristic vibe to mention that OWN services are the future of the real estate industry. The brand name “OWN” is imperative form that has a meaning of encouragment to get your own property which we found is the most relevant concept to build on it.
DOOR LOCK AS PRIMARY VISUAL ELEMENT THAT IDENTIFIES US
Fav Icon
Logo Wordmark
Typography
Brand Colors
List of Features
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Various Projects & Units
View many projects and units with different types, you can also filter your needs in details.
Detailed
Search System
Search for any unit in details; regarding location, type, price and area range.
Request a Visit
or Consultation
OWN enables you to request a visit to a developer’s headquarters, project or unit location. You can also enjoy our free consultation from our team and you will get your reply shortly..
OWN Community
will help you know more
Ask and see other questions from our customers with OWN community system.
Compare up to 3 Units
You can compare between two or more units at once, see similarities and differences and al features.
Fuly Controllable Dashboard & Admin System
Admin Flow
High Fidelity Wireframes
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