Project

Introduction

Auto Samir Rayan is considered one of the largest companies working in the trade and distribution of cars, as it works to make all types of cars, their brands and surpasses, in one place to give consumers the freedom to compare and choose between different types of cars, as well as provide all facilities to help the customer or consumer quickly Meet his desires and speed up the purchase process.

Project

Work Flow

Understand

Understand The problem Organization Goal

Research

MarketResearch Competitor Analysis User Research Survey

test & Iterate

Usability Design Concept Testing Internal Testing Iterate And Refine

Design

Mood Brand Sketch Wireframes prototype Visual Design

Analysis

User Personas Empathy Mapping User Journey Map information Architecture User Flows

UX

User Personas

name

Kamel Barrada

Ahmed is a Business Development Consultant, he is searching for a car for him and his family of 5 persons. he targets a car for 500,000 EGP budget. and he is comparing all cars in this segmentation..

Age

29

Job Title

Business Development Consultant

Status

Married

name

Ahmed Barakat

Nadeem Barakat is a Business Director at Chefaa. he is searching for a sport car for 1,000,000 EGP budget. he is searching for new versions.

Age

32

Job Title

Business
Director

Status

Married

name

Mohamed Hany

Mohamed is a Senior UX Designer at MDI Digital Bank. he is searching for a car on a budget 200,000 EGP. he is looking for a law budget car for him.

Age

26

Job Title

Marketing
Manager

Status

Single

UX

Work Flow

UX

User wireframes

project

Typography

Poppins

ABCDEFGHIJKLMN
OPQRSTUVWXYZ
abcdefghijklmn
opqrstuvwxyz
01234567890

Open sans

ABCDEFGHIJKLMN
OPQRSTUVWXYZ
abcdefghijklmn
opqrstuvwxyz
01234567890

UX

Colors

#eb8855

#231f20

project

List of Features

AUTO
SAMIR

RAYAN

Gives a very simple and useful experience to all customers from buyers and sellers who interested in automotive industry although the cars service and accessories centers with user friendly mobile apps where users can sell and buy any type of used or new cars and can manage all services related to their own cars like license , insurance , and installment , and for the first time our loyalty program for our users RAYAN CLUB .

New
CARS

Gives a very simple and useful experience to all customers from buyers and sellers who interested in automotive industry although the cars service and accessories centers with user friendly mobile apps where users can sell and buy any type of used or new cars and can manage all services related to their own cars like license , insurance , and installment , and for the first time our loyalty program for our users RAYAN CLUB.

BANKS
& LOANS

also they can calculate their preferred car from its page with our exclusive advanced calculator which contains all the term and policies of auto loan in our market

USED
CARS

users can sell and buy any type of used cars and find all brands and categories of used cars in the market with all of its information

and for the first time buyer can ask samir rayan to buy the car for him from our new service BUY FOR ME

BUY
FOR ME

Auto loan &
Auto insurance

This is new feature launching for the first time in automotive market where every bank and company has its own vendor with all its branding, message , terms & policies and calculator and user can use all of this with an advanced system developed by samir rayan and request to get the preferred offer to own his car .

Sell my
car

user can easily add all photos and features and all information about his used car also there is ads system packages he can subscribe in to increase views and minimize his selling time .

MY
CARS

user can easily add his own cars and all of its related information like

And all information that help him to take care of his cars and related life style ,also this feature has advanced calendar and reminder which make user get reminded before anything about his cars like installment dues date , license expiry date and insurance validation date .

ENJOY THE EXPERIENCE!