Shoes On Wheels

Project

Introduction

Crete Agency was thrilled to collaborate with Shoes On Wheels, a unique e-commerce venture based in the UK that specializes in shoes with wheels for kids. Operating on the Shopify platform, Shoes On Wheels aimed to revolutionize the footwear market for kids by combining fun and functionality.
Our journey with Shoes On Wheels began with a comprehensive understanding of the brand’s ethos and the innovative concept behind their product. Recognizing the potential of this niche market and the importance of safety and style for kids’ products, our goal was to create a digital storefront that was both engaging and informative.

consultations

During our preliminary discussions, we gained insights into the brand’s vision, the technology behind the wheeled shoes, and their commitment to ensuring the highest safety standards. This foundational understanding was pivotal in shaping our design and development strategy. We aimed to create a platform that not only showcased the product but also educated parents about its safety features.

design

Given the playful nature of the product, our design team focused on creating a vibrant and dynamic website. We incorporated interactive elements, animations, and high-quality images and videos that showcased the shoes in action. The website’s layout was intuitive, ensuring easy navigation and a seamless shopping experience.

technical

On the technical side, our developers tailored the Shopify store to cater to the specific needs of Shoes On Wheels. This included detailed product pages with size guides, safety information, customer testimonials, and an integrated blog section for updates and tips on using the wheeled shoes.

Understanding the importance of addressing parental concerns, we incorporated a dedicated section highlighting the safety features of the shoes, FAQs, and customer reviews. This aimed to build trust and reassure parents about the product’s safety and quality.
Throughout the project’s duration, we maintained transparent communication with the Shoes On Wheels team. Regular check-ins and feedback sessions ensured that the website was aligned with the brand’s vision and met their expectations. After the website’s launch, Crete Agency provided the Shoes On Wheels team with training on managing their new Shopify store. We also extended our support post-launch to ensure any issues were promptly addressed and the website ran smoothly.
In summary, our collaboration with Shoes On Wheels was a delightful blend of creativity and technology, resulting in a digital platform that truly captured the essence of fun, style, and safety.

Project

Introduction

consultations

design

technical

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